The British label Inov-8 specializes in the production of lightweight and ergonomic all-terrain shoes, functional clothing and equipment for runners and athletes. After its founding in 2003, the young label first made a name for itself as an off-trail running brand. That same year saw the launch of the first Inov-8 model, the Murdoc 290, which was promptly named "Product of the Year" by Runner's World. Since then, the sports outfitter has grown considerably and is now represented in more than 60 countries. The label's product portfolio now covers all areas of running: from off-trail to road running, from crossfit to triathlon, from mountain running to rock climbing. All products are developed by athletes and tested by top international athletes.
The clearly defined goal of the company is innovation and performance enhancement. Therefore, all running shoes of the label are extremely light, dynamic and functionally designed to absolutely live up to the Inov-8 motto "light, fast, natural ". The natural running concept plays a very special role here, because Inov-8 bases the design of its running shoes on the natural biomechanics of the foot. The goal is to keep the foot as close to the ground as possible so that it can feel the ground and adapt instantly. Inov-8's minimalist-designed running shoes come with different levels of cushioning and explosioning, allowing their wearer to gradually approach a natural running style. Especially in the trail running sector, Inov-8 is at the forefront and offers a wide range of robust, flexible and extreme sports models that guarantee the best grip on any surface thanks to their grippy profile. For example, the Roclite and the X-Talon, which provide maximum running fun in the terrain. The Inov-8 label is the perfect choice for demanding, ambitious athletes who want to overcome their own limits and break new ground when running. Whether lonely asphalt roads, muddy trails or stony mountain paths - nothing can stop you now! In the Runster online store you will find a wide range of technically advanced trail shoes for men and women. Take a look around and get ready for your next adventure!
